Johnson's Baby Cream Intensive 24 hour moisture to protect from dryness, we love babies,l and we understand babyas delicate skin needs extra moisture to protect it from dryness, so it stays baby soft always. This mild, tearless formula baby shampoo is as gentle to the eyes as pure water Johnson And Johnson knows bathtime is a special time to share with your baby, and when the two of you are bonding, there's no room for tears. Johnsons Baby Powder helps to eliminate friction while keeping skin cool and comfortable, it's made of millions of tiny slippery plates that glide over each other to help reduce the irritation caused by friction. It's a silky soft moisturizer for silky soft skin, Johnsons Baby Oil locks in up to ten times more moisture on wet skin than an ordinary lotion can on dry skin, leaving your baby's skin soft and smooth, this gentle oil is also easy to spread, so it's ideal for baby massage. Cleanses gently, so you can use it anytime you bathe your baby, can also be used on a soft, wet wash cloth for in-between bath wash-ups.